Yahoo!, NBC Sports Group Announce Sports Content Deal

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Yahoo!
YHOO
and the NBC Sports Group today announced a content and promotional deal combining Yahoo! Sports' original reporting expertise, coverage of big events, Rivals' college content and popular fantasy sports products with NBC Sports Group's growing digital assets, and significant television promotion and integration. This alliance of two of the most trusted brands in sports will become the daily habit of fans looking for an all-star lineup of digital and on-air experiences. While Yahoo! Sports and the NBC Sports Group will continue to maintain separate sites and editorial control of their respective newsrooms and digital properties, they will collaborate on premium sports news and events coverage both online and on the air. Yahoo! Sports' popular
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